Do you ever wonder about how other schools do things?
Have you ever seen something another school is doing and thought, “That’s a great idea! I wonder how they pulled that off?” Or maybe you’re just the curious type who loves big ideas, new approaches, and thought-provoking questions.
If so, you’ll want to tune into The Show & Tell Show with the Enrollment Marketing Geeks — Dr. Rick Newberry, president of Enrollment Catalyst, and Andy Lynch, president & CEO of Tassel™ — where schools share innovative approaches, basics honed to perfection, courageous experiments, and rabbits worth chasing.
WATCH THE SHOW LIVE
New episodes coming soon
The Show & Tell Show. It’s the show that showcases schools doing something worth showing off.
Is Your Message Stuck on You?
It’s easy for schools to focus their messaging on what they want to say — their history, values, programs, and accolades. Learn how to flip the script and answer the unspoken questions, challenges, concerns, and hopes of prospective parents.
New Family Onboarding That Cultivates Retention
The first 90 days after enrollment set the tone for how a new family will engage with your school. Learn how thoughtful onboarding can nurture stronger relationships, deeper community roots, and long-term retention.
Always-on Strategies for Marketing and Admissions
In this Show & Tell Show, Rick and Andy will unpack the key strategies and supporting tactics that should be permanent fixtures in your enrollment plan. You’ll also discover which efforts to dial up during specific phases of the recruitment and retention cycles to maximize impact. Whether you’re refining your Family Journey approach or just looking for clarity on what to do next, this session will help your team prioritize, plan, and execute with greater confidence.
SWAG: Smells Like School Spirit
In this Show & Tell Show, Andy Lynch (Tassel™) and Rick Newberry (Enrollment Catalyst) will showcase real examples from independent and faith-based schools schools — highlighting unique, high-impact swag that fosters connection and leaves a lasting impression. Plus, they’ll be joined by school leaders who will share what’s working for them.
Dialing in the Admissions Section of Your Website
Your admissions page is one of the most visited sections of your school’s website — so is it working for you? In this Show & Tell Show, join Andy Lynch, President & CEO of Tassel™, and Rick Newberry, President of Enrollment Catalyst, as they take a deep dive into what makes your website’s admissions section effective. The Enrollment Marketing Geeks will be exploring real school website examples to show what works, what doesn’t, and what prospective families actually need to see.
Enrollment Marketing Topics, Trends, & Tactics
The Geeks unpack the results of a school survey that sheds light on the biggest enrollment challenges, the most effective new strategies, and the key questions schools are asking.
