Do you ever wonder about how other schools do things?

Have you ever seen something another school is doing and thought, “That’s a great idea! I wonder how they pulled that off?” Or maybe you’re just the curious type who loves big ideas, new approaches, and thought-provoking questions.

If so, you’ll want to tune into The Show & Tell Show with the Enrollment Marketing Geeks — Dr. Rick Newberry, president of Enrollment Catalyst, and Andy Lynch, president & CEO of North Star Marketing — where schools share innovative approaches, basics honed to perfection, courageous experiments, and rabbits worth chasing.


New episodes coming soon

Orange geek glasses

The Show & Tell Show. It’s the show that showcases schools doing something worth showing off.

Growing Your Parent Ambassador Program

Word of mouth is the number one way prospective parents discover your school. However, very few school leaders have a plan to inspire more word-of-mouth from your current parents. In this Show & Tell Show, we will hear from other school leaders who have implemented successful ambassador programs to capitalize on the power of word-of-mouth. Take your school’s word-of-mouth to the next level.

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Developing & Launching Your School’s Website

Guest schools share lessons learned from recent website launches, including how to form an effective project team, define clear objectives, gather valuable feedback, and manage content planning.

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Implementing Continuous Enrollment

The Geeks outline steps to simplify re-enrollment for families and staff, including tips on how to make the enrollment process more efficient and less stressful.

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Implementing Variable Tuition

Financial aid is often referred to in hushed tones, and viewed as a last-grasp tactic for keeping a family interested. But it doesn’t have to be! Learn about a proven model and approach to marketing financial aid that can position your school to attract more right-fit families.

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Marketing for Schools with Full Enrollment

Hear from the Geeks as they discuss the tricky business of enrollment management for schools that are full or nearly full. From culture shifts to wait pools, marketing strategies to retention initiatives, and more.

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Admissions Processes & Strategies That Work

Many admissions teams are underperforming due to inefficiencies, inconsistencies, and communication gaps. Learn strategies to move right-fit families from interested to enrolled.

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