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Archives: Resources

Don’t Ghost Your Leads: Follow-Up That Follows Through

When a family inquires, they’re saying, “We’re interested.” If your admissions team doesn’t respond quickly...

Going Viral: What Makes School Videos Resonate

Your team invests time developing content (and dollars to promote it). So when something goes viral in a matter of days...

Is Your Message Stuck on You?

It’s easy for schools to focus their messaging on what they want to say — their history, values, programs, and...

New Family Onboarding That Cultivates Retention

The first 90 days after enrollment set the tone for how a new family will engage with your school. Learn how thoughtful...

Always-on Strategies for Marketing and Admissions

In this Show & Tell Show, Rick and Andy will unpack the key strategies and supporting tactics that should be...

SWAG: Smells Like School Spirit

In this Show & Tell Show, Andy Lynch (Tassel™) and Rick Newberry (Enrollment Catalyst) will showcase real...

Dialing in the Admissions Section of Your Website 

Your admissions page is one of the most visited sections of your school’s website — so is it working for you? In...

Enrollment Marketing Topics, Trends, & Tactics 

The Geeks unpack the results of a school survey that sheds light on the biggest enrollment challenges, the most...

Integrating AI into Your Inquiry-generation Strategies

In this episode, the Geeks take a look at Halda, an AI-powered inquiry-generation platform that helps schools engage...

Growing Your Parent Ambassador Program

Word of mouth is the number one way prospective parents discover your school. However, very few school leaders have a...

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