Last year, the Enrollment Marketing Geeks decided to take the show on the road. More than 50 people registered for the first-ever Geeks on the Road workshop. It was a hit — lots of learning, laughs, and Florida sunshine! So we’ve decided to double down this year and host not just one … but TWO in-person events! Here’s a snapshot of what’s coming up …
WORKSHOP 1: DEVELOPING YOUR ENROLLMENT MARKETING PLAN
The first will be a repeat of last year’s GOTR event. Over two action-packed days, the Geeks will walk your team through how to develop an enrollment marketing plan using the Family Journey framework. It’s a great way to see what’s possible, affirm what you’re doing well, and close gaps in your marketing and admissions processes. Who should come? Marketing, Admissions, and Heads of School who need to put a plan in place.
WORKSHOP 2: A DEEP DIVE INTO THE ADMISSIONS PROCESS
In a second GOTR event, the Geeks will focus on closing the deal. Admissions is the engine room of enrollment, and you want to make sure your team is firing on all cylinders. We’ll discuss lead generation, open houses, inquiry management, campus visits, admissions presentations, value propositions, follow-up processes, onboarding, and more. Who should come? Marketing, Admissions, and Heads of School who want to roll up their sleeves and dial in their admissions funnel.
WANT TO STAY IN THE LOOP?
Over the next few weeks, we’ll lock down the dates and locations for each event. Both workshops will be held in Orlando, FL, in the fall and/or early winter. We’ll also open up the Early Nerd registration.
Just so you know, BOTH WORKSHOPS WILL HAVE LIMITED SEATING. (Was that too loud? Sorry.)
We’d love to see you in Orlando!
Never stop marketing,